One CRM for every contact, company and deal.
Xentral CRM replaces scattered spreadsheets and disconnected tools with a single, structured workspace. Capture every lead, qualify it, assign an owner and move it through the pipeline — with the full history of calls, messages, quotes and invoices attached to each record.
Free to start · Multi-seat with role permissions · UAE-ready · AED & TRN
Sales pipeline
AED 312k weightedNew
Acme Health
AED 4.2k
Gulf Tech
AED 2.8k
Qualified
Nova FZE
AED 9.5k
Delta Co
AED 6.1k
Won
Orbit LLC
AED 12k
A structured source of truth for customer-facing work.
Most growing sales teams in the UAE run on a patchwork of spreadsheets, WhatsApp chats, email threads and an accounting tool that none of them talk to. Context gets lost, follow-ups slip and managers have no reliable view of the pipeline. Xentral CRM fixes that by putting contacts, companies, leads, deals and activity into one connected system.
Every person and organisation lives as a clean record. Conversations from WhatsApp and email, scheduled meetings, tasks, quotes and invoices all link back to the same customer — so anyone on the team can pick up exactly where things left off. Nothing lives in one person's inbox.
Because the CRM is the foundation of the wider Xentral platform, the data you capture here flows straight into communications, the lead marketplace, quoting, invoicing and analytics. You enter information once and use it everywhere.
Clean records, organised the way your business works.
Create contacts and companies in seconds, or let them flow in automatically from WhatsApp, web forms and the marketplace. Each contact carries a profile, a title, channels and a complete activity history; each company rolls up its people, deals, tickets and revenue into a single Customer 360 view.
Segment your database by type — Business, Private, Network, Partner or Vendor — and sort by health, pipeline value, recency or activity so the right accounts surface first.
- Contacts, companies and a full activity timeline
- Segments: Business, Private, Network, Partner, Vendor
- Customer 360: deals, tickets, revenue and documents in one place
- Profile pictures, company logos and clean identity
Sara Khan
Procurement Lead · Acme Health LLC
Open deals
3
Lifetime
AED 48k
Health
Good
Activity
Move every opportunity forward with confidence.
Track leads and deals through clear pipeline stages — from new and contacted to qualified, proposal, negotiation and won. Assign owners, set values and probabilities, and keep tasks and meetings attached to each opportunity so nothing is forgotten.
Managers get an honest view of pipeline value, weighted forecast and deals at risk, while reps stay focused on the next action rather than hunting for context.
- Configurable pipeline stages and deal values
- Owner assignment and role-based visibility
- Weighted forecast and at-risk detection
- Tasks, meetings and notes on every deal
Sales pipeline
AED 312k weightedNew
Acme Health
AED 4.2k
Gulf Tech
AED 2.8k
Qualified
Nova FZE
AED 9.5k
Delta Co
AED 6.1k
Won
Orbit LLC
AED 12k
An AI copilot that reads your data and acts on it.
Xentral's AI copilot understands the record you're looking at. Ask it to summarise an account, draft a follow-up, suggest the next action, or create a task, contact, meeting or quote — and it does the work, scoped to your workspace and your role.
Bring your own AI provider — OpenAI, Claude, Gemini and more — so usage runs on your key and your terms.
- Summaries, next-best-action and drafting on any record
- Create contacts, tasks, deals, meetings and quotes by prompt
- Bring-your-own AI keys; permission-aware actions
Xentral AI
Your key · ClaudeWhy teams choose Xentral CRM.
One workspace
Contacts, companies, deals and conversations in a single connected system — no more scattered tools.
Clear pipeline
Stages, owners, values and forecasts give managers a reliable view and reps a clear next step.
Full history
Calls, messages, meetings, quotes and invoices attach to every customer automatically.
Segment & sort
Organise the database by type, health, value and recency so the right accounts surface first.
Role-based access
Owner, Admin, Manager, Sales and Support each see exactly what their role allows.
Customer 360
Every account rolls up its people, deals, tickets and revenue into one screen.
Connected customer management for business growth
Fragmented data slows down execution. Xentral CRM solves this by centralizing all customer interactions within a single, company-wide workspace. Gain a flawless 360-degree view of your customers, seamlessly connecting contacts, corporate accounts, incoming leads, active deals, and daily tasks.
Every communication, touchpoint, and commercial invoice links directly to the individual customer record. This empowers your sales, support, and management teams with full context to make faster, data-driven decisions. By replacing disconnected spreadsheets with a single source of truth, Xentral eliminates administrative friction and significantly increases customer satisfaction.
Comprehensive customer records
Centralize global contacts and company profiles so critical client history is accessible instantly.
End-to-end lead & deal management
Track prospects from initial inquiry to final handshake with transparent pipeline stages.
Transparent activity history
Automatically log every touchpoint — emails, calls and meetings — into a single timeline.
Accountability & task assignments
Delegate records and follow-ups to specific team members to guarantee zero missed opportunities.
Enterprise-grade data protection
Secure corporate assets with robust, workspace-scoped data privacy boundaries.
CRM software · Customer Relationship Management · Sales CRM · B2B Lead Management
Optimize sales cycles and boost conversion rates
Stop guessing your revenue numbers. The Xentral Sales Pipeline gives sales managers and representatives an interactive, visual interface to track active deals, status changes, and follow-ups across the entire organization.
Whether managing rapid transactional sales or complex, multi-month enterprise deals, this module structures your workflow. Managers gain high-level visibility to identify bottlenecks and forecast revenue, while representatives always know their exact next action. Custom stages and stagnation alerts prevent warm leads from slipping through the cracks.
Custom pipeline stages
Mirror your exact sales process with flexible visual deal stages.
Executive performance visibility
Real-time dashboards showing team activity, closing rates and workloads.
Dynamic deal assignment
Route high-value opportunities to the right account executives automatically or manually.
Automated continuity tracking
Document every email, call and contract change straight inside the active deal card.
Data-backed forecasting
Predict monthly and quarterly cash flow using real-time deal values and probability.
Sales Pipeline management · Deal Tracking · Sales Funnel software · Sales Process Optimization
CRM — frequently asked questions
Is the Xentral CRM really free to start?
Yes. You can create a workspace and use the full CRM on the Starter plan at no cost, then add seats, AI credits and modules as your team grows.
Can I import my existing contacts and companies?
Yes. You can add records manually, let them flow in from WhatsApp, web forms and the marketplace, and de-duplicate by phone or email so you don't create duplicates.
How does the CRM connect to WhatsApp and email?
You connect your own WhatsApp Business numbers and mailboxes (Gmail, Outlook, Microsoft 365 or SMTP). Conversations attach to the matching contact automatically and stay on the timeline.
Is my data isolated from other companies?
Yes. Every workspace is a sealed tenant. Your contacts, deals, mailboxes, documents and keys are accessible only within your company and to the users you authorise.
Does it work for multi-seat teams in the UAE?
Xentral is built for multi-seat teams with role-based permissions, AED pricing and 5% VAT / TRN handling for UAE business out of the box.
Put your whole sales operation on one CRM.
Create a workspace, invite your team and connect your own channels. Start free and grow into the full Xentral platform when you're ready.