Customer relationship management

A connected CRM for UAE sales teams.

Manage contacts, companies, leads, deals and customer activity in one company-scoped CRM workspace.

Free to start · Multi-seat with role permissions · UAE-ready · AED & TRN

One connected system instead of disconnected tools.

Xentral CRM gives sales and service teams a shared customer record. Instead of searching across spreadsheets, inboxes and personal notes, teams can see the relationship, current opportunity and next action in one place.

Because every module shares the same customer and item records, the data you capture once flows everywhere — no re-entering, no silos, and a clear view for the whole team.

How it works

Built into the wider workspace.

Xentral CRM gives sales and service teams a shared customer record. Instead of searching across spreadsheets, inboxes and personal notes, teams can see the relationship, current opportunity and next action in one place.

  • Contact and company records
  • Lead and deal management
  • Customer activity timelines
  • Ownership and assignments
  • Tasks and follow-up
  • Company-scoped access
app.xentral.ae/dashboard

Open deals

42

New contacts

128

Built to run real operations.

Work with complete context

Keep conversations, activities and commercial documents connected to the customer record.

Make ownership visible

Assign records and tasks so every team member knows what comes next.

Protect workspace data

Company-scoped records help keep customer data within the correct workspace.

CRM & Customer 360

Connected customer management for business growth

Fragmented data slows down execution. Xentral CRM solves this by centralizing all customer interactions within a single, company-wide workspace. Gain a flawless 360-degree view of your customers, seamlessly connecting contacts, corporate accounts, incoming leads, active deals, and daily tasks.

Every communication, touchpoint, and commercial invoice links directly to the individual customer record. This empowers your sales, support, and management teams with full context to make faster, data-driven decisions. By replacing disconnected spreadsheets with a single source of truth, Xentral eliminates administrative friction and significantly increases customer satisfaction.

Comprehensive customer records

Centralize global contacts and company profiles so critical client history is accessible instantly.

End-to-end lead & deal management

Track prospects from initial inquiry to final handshake with transparent pipeline stages.

Transparent activity history

Automatically log every touchpoint — emails, calls and meetings — into a single timeline.

Accountability & task assignments

Delegate records and follow-ups to specific team members to guarantee zero missed opportunities.

Enterprise-grade data protection

Secure corporate assets with robust, workspace-scoped data privacy boundaries.

CRM software · Customer Relationship Management · Sales CRM · B2B Lead Management

Sales Pipeline

Optimize sales cycles and boost conversion rates

Stop guessing your revenue numbers. The Xentral Sales Pipeline gives sales managers and representatives an interactive, visual interface to track active deals, status changes, and follow-ups across the entire organization.

Whether managing rapid transactional sales or complex, multi-month enterprise deals, this module structures your workflow. Managers gain high-level visibility to identify bottlenecks and forecast revenue, while representatives always know their exact next action. Custom stages and stagnation alerts prevent warm leads from slipping through the cracks.

Custom pipeline stages

Mirror your exact sales process with flexible visual deal stages.

Executive performance visibility

Real-time dashboards showing team activity, closing rates and workloads.

Dynamic deal assignment

Route high-value opportunities to the right account executives automatically or manually.

Automated continuity tracking

Document every email, call and contract change straight inside the active deal card.

Data-backed forecasting

Predict monthly and quarterly cash flow using real-time deal values and probability.

Sales Pipeline management · Deal Tracking · Sales Funnel software · Sales Process Optimization

Frequently asked questions

Is Xentral CRM built for UAE businesses?

Yes. CRM is part of a UAE-first platform built for companies working in Dubai and across the Emirates, with AED-first multi-currency and VAT-ready documents.

Does crm connect with the rest of Xentral?

Yes. CRM works inside the same workspace as CRM, operations, finance and commercial documents.

Can a growing team use it?

Yes. Xentral supports multi-seat workspaces with roles, assignments and shared visibility.

Ready to start?

Bring crm into one connected workspace.

Manage contacts, companies, leads, deals and customer activity in one company-scoped CRM workspace.